Northern New Mexico Small Business Resources
If you're a small business owner in Northern New Mexico, then you know the importance of networking and taking advantage…
Using Exploratory Market Research to Understand your Customer
When you’re marketing a product or service, it’s helpful to see how potential customers are thinking. Some exploratory research can…
Where Are You? Your Customers Want to Know!
Communicating with Customers During COVID-19 Ok, business owners and managers, listen up! We know you have been working hard during…
Digital Marketing vs Social Media Marketing
Digital marketing refers to several types of communicating your message, including social media. We're often asked about digital marketing vs…
How to Write a Strong Positioning Statement
I got to speak at Strategy Night for PechaKucha in Santa Fe! PechaKucha is a Japanese style of presentation aimed…
11 Digital Marketing Skills that Will Change your Business
Marketing jobs have come to include more digital marketing skills than ever before. For a single person tasked with the…
5 Benefits of an Outsourced Marketing Group
Many small to mid-size business owners wonder whether they should hire out their marketing services. Usually, the business wants to…
How to Find a Good Internet Marketing Specialist
If you’ve come to the pivotal point in your business where you recognize the need for help with your online…